Fintech

B2B fintech lead generation that respects how finance buyers actually buy

Finance leaders don't reply to fluff. We run targeted outbound to CFOs, VPs of Finance, and operations leaders at banks, lenders, payment processors, and fintech-adjacent buyers.

"We needed CFOs at mid-market lenders. Fabgen got us 14 meetings in the first 60 days, with the actual titles we asked for."

Fintech Founder
Why fintech outbound is hard

Compliance, gatekeepers, and skeptical buyers

Banks have procurement gauntlets. CFOs have built-in spam shields. Fintech is crowded with vendors saying the same thing. Generic outbound dies on contact.

You need messaging that demonstrates fluency in financial workflows, regulatory context, and the specific operational pain you solve.

How we win

Persona-specific, signal-driven, compliance-aware

We segment by buyer type (bank, neobank, lender, payments, etc.) and craft messaging per persona. Clay enriches on funding stage, regulatory footprint, and core stack so every send is targeted.

Domain pools are kept clean for high-trust sender reputation. Copy avoids regulated claim language. Replies route to founders or AEs in real time.

Who we target

The personas that move fintech deals

CFO / VP Finance

Cost reduction, audit prep, treasury operations, AP/AR automation, compliance reporting.

Head of Operations

Process automation, vendor consolidation, fraud and risk tooling, payment rail upgrades.

Head of Risk / Compliance

KYC, AML, transaction monitoring, regulatory reporting, audit trail platforms.

Ready to book CFO meetings?

20-minute call. We'll map your fintech ICP and show you the exact targeting we'd run.

Book a strategy call